Masamura is a traditional Japanese cake and confectionery shop in Matsumoto with Baby Baumkuchen and Matsumoto Castle motif sweets.
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- Address
- 2 Chome-5-24 Fukashi, Matsumoto, Nagano 390-0815, Japan
- Phone
- +81 263-33-2544
- Website
- visitmatsumoto.com
Saves & bookings on Pearl
Tabelog 100 #26 in 2023
Tabelog placed Masamura at #26 with 3.7pts in 2023. The Matsumoto shop focuses on traditional Japanese cakes and confectionery, giving it a clear role for sweet-focused plans.
Baby Baumkuchen and counter service
Baby Baumkuchen, Matsumoto Castle motif sweets, and Western-style cakes and pastries anchor the selection. Counter service, quiet conditions, and quick-bite pacing suit breakfast, lunch, or an all-day confectionery stop.
A Pricing-First Comparison
Nearby venues at a similar price tier for orientation.
| Venue | Cuisine | Price | Awards | Notes |
|---|---|---|---|---|
| Masamura | $ | , | Fukashi, Traditional Japanese cake & confectionery shop | |
| Sake to yuki | Ōte, Nagano Izakaya with Local Sake | $$ | , | |
| Nomugi | $ | , | Nakamachi / Chuo, Traditional Soba Noodle Shop | |
| Usagiya | Chuo, Seasonal Shinshu Izakaya | $$ | , | |
| Kiku Zou | $$$ | , | near Matsumoto Castle / Higashikouji, Seasonal Japanese & regional cuisine with horse sashimi and hot‑pot courses | |
| Alpenrose | $$$ | , | Kamikochi, Casual yoshoku in a mountain-lodge hotel restaurant |
Recognition history
Dated appearances from independent guides and award organizations, with the underlying list record or original source where available.
Tabelog 100 #26 · No. 26
Tabelog · Tabelog 100 - Sweets - EAST - 2023
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At a Glance
- Classic
- Cozy
- Quiet
- Low Profile Address
- Solo
- Family
- Casual Hangout
- After Work
- Standalone
- Historic Building
Current opening hours
- Monday
- 9 AM–6 PM
- Tuesday
- Closed
- Wednesday
- 9 AM–6 PM
- Thursday
- 9 AM–6 PM
- Friday
- 9 AM–6 PM
- Saturday
- 9 AM–6 PM
- Sunday
- 9 AM–6 PM
Hours can change for holidays and private events. Last verified .
A nostalgic, old‑school Japanese confectionery and kissaten style cake shop with neat glass showcases of cakes and wagashi, simple table seating, and a calm, unhurried atmosphere suited to quiet coffee and sweets rather than a bustling restaurant scene.