"The decor at this quaint little spot off Parque de El Retiro is refreshingly bright, with clean white subway tiles, white walls, and brass chandeliers over the bar. There's also something undeniably appealing about the concept of drinking delicate champagne (their list is outstanding) alongside straightforward ham sandwiches. While the airy feel makes it a lovely lunch destination, it's equally fun in the evenings."

White subway tiles, brass chandeliers above the bar, and a champagne list that draws serious attention: B de J on Calle de Fernando VI occupies a particular niche in Madrid's mid-range dining scene, one where the drink is treated with as much care as the food. The address places it in the Universidad district, just north of the historic core, a neighbourhood that runs quieter than the tourist circuits around Sol and Retiro without feeling remote.
The kitchen works a concise Spanish and Mediterranean register: jamón, lomo, salmorejo, foie, and a selection of Spanish and French cheeses, alongside what the venue describes as Spanish sandwiches. It reads like a counter-led format built around sharing, where a glass of something sparkling is the logical companion to cured meat and cheese rather than an afterthought. Pricing sits in the €€–€€€ range, moderate to moderately upscale by Madrid standards, which makes the champagne focus feel considered rather than incongruous.
The room itself does a lot of the work. Bright, clean, and deliberately unfussy, it avoids the dim-lit moodiness that characterises so many wine bars in the city. That clarity of aesthetic matches the menu's directness: a short list of well-sourced Spanish products, some French additions, and a drinks programme anchored in bubbles. For a mid-afternoon lunch or an early evening stop before dinner elsewhere, the format holds together well.
How It Compares
Comparable venues nearby, for context on price, style, and recognition.
| Venue | Cuisine | Price | Awards | Notes |
|---|---|---|---|---|
| "B de J"This venue — the venue you are viewing | Spanish Sandwich Bar | $$ | , | |
| LaLina Chueca | Spanish Gluten-Free Tapas | $$ | , | Chueca |
| Patio de Leones | Traditional Spanish Tapas & Tavern | $$ | , | Recoletos |
| La Vanduca | Modern Spanish Mediterranean with Andalusian Touches | $$ | , | Recoletos |
| Airiños | Traditional Galician | $$ | , | Sol |
| Taberna Zalamero | Traditional Spanish Tapas with Modern Twists | $$ | , | Ibiza |
At a Glance
- Trendy
- Casual Hangout
- Standalone
- Extensive Wine List
Cool and trendy bar vibe with focus on delicious Spanish bites and local wines.














