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London, United Kingdom

68 and Boston

Price≈$25
Dress CodeSmart Casual
ServiceUpscale Casual
NoiseConversational
CapacitySmall

On Greek Street in the heart of Soho, 68 and Boston occupies a corner of London's most densely contested bar territory, where the line between serious drinking and serious eating has grown deliberately thin. The bar's food programme runs alongside its drinks list as an equal partner rather than an afterthought, placing it in a growing cohort of Soho venues where bar food has shed its perfunctory reputation. A address worth noting for anyone moving between Soho's cocktail counters.

Plan your visit on PearlPlan Your Visit
Address
5 Greek St, London W1D 4DD, United Kingdom
Phone
+44 20 7287 3713
68 and Boston bar in London, United Kingdom
About

Greek Street After Dark: Where Soho's Bar-Food Conversation Gets Serious

Greek Street has always operated at a different register from the rest of Soho. The street that houses Quo Vadis and a rotating cast of independent operators sits close enough to the tourist drag of Old Compton Street to draw foot traffic, but far enough away to maintain a working locals' atmosphere. 68 and Boston, at number 5, lands in that pocket: a Soho address without Soho theatrics, in a part of the city where the bar offer and the kitchen offer are increasingly inseparable.

That convergence is not accidental. London's cocktail bar scene has spent the better part of a decade sorting itself into distinct tiers. At one end sit the destination bars built around named programmes and international recognition, places like 69 Colebrooke Row in Islington, where the drinks are the argument. At the other end, a newer and arguably more interesting cohort has emerged: bars where the food programme functions as a genuine editorial statement rather than a commercial necessity. 68 and Boston belongs to this second group.

The Food-Drink Axis: What the Kitchen Is Actually Doing

In the broader UK bar scene, the question of bar food has shifted considerably. The era of uninspired sharing plates offered as insurance against licensing conditions has largely passed in London's independent sector. What replaced it, particularly in Soho and Fitzrovia, is a more considered approach: kitchens that shape their output around the rhythm of the drinks list rather than running parallel to it. The pairing logic matters here. A bar that takes its cocktail programme seriously but treats food as incidental creates a kind of internal contradiction; the guest's palate gets pulled in two directions simultaneously.

The better Soho bars have resolved this by building menus where salt, fat, and acidity are calibrated to sit alongside rather than compete with the glass. This is the structural argument that 68 and Boston makes with its positioning on Greek Street, a street where Soho's culinary density means the kitchen cannot afford to be an afterthought. In a neighbourhood where operators like Quo Vadis have set a high bar for the integration of serious food and serious drinking over decades, a bar-led venue has to make a clear case for why its kitchen deserves equal attention.

Soho's Cocktail comparable set: Where 68 and Boston Sits

London's bar geography rewards specificity. Soho and its immediate surrounds contain a concentration of independently operated cocktail bars that have no real equivalent elsewhere in the UK. The nearest comparisons are in Edinburgh, where Bramble has held a comparable position in that city's bar culture for years, or in Manchester, where Schofield's operates as a benchmark for the northern England bar scene. But the London context is different: the density of competition is higher, the turnover is faster, and the press scrutiny is constant.

Within Soho specifically, 68 and Boston occupies a position closer to the neighbourhood-bar end of the spectrum than to the destination-bar end. It does not carry the theatrical ambition of A Bar with Shapes For a Name, nor the long-standing critical reputation of 69 Colebrooke Row. Its comparable set is better understood as bars that prioritise the experience of being in a room over the performance of being seen in one. Academy and Amaro operate in a loosely comparable register, though each with distinct programme emphases.

Bar Kismet in Halifax, Mojo Leeds, and Dear Friend Bar in Dartmouth each represent a regional approach to the question of what a serious independent bar looks like outside the capital. Internationally, Bar Leather Apron in Honolulu and Lab 22 in Cardiff show how the same bar-food integration argument plays out in very different market conditions. The London version of this conversation, at a Greek Street address with the attendant rents and competition, is played under considerably tighter constraints.

Planning Your Visit: Practical Details

Greek Street sits in the heart of Soho, walkable from Tottenham Court Road (Central and Northern lines) and Leicester Square (Northern and Piccadilly lines). The address at number 5 places it at the northern end of the street, closer to Soho Square than to Shaftesbury Avenue.

Venue Comparison: Greek Street and Soho Peers

VenueLocationProgramme FocusFormat
68 and BostonGreek St, SohoBar with food programmeWalk-in / bar
Quo VadisDean St, SohoRestaurant with barReservations
Bar TerminiOld Compton St, SohoAperitivo / Negroni specialistStanding / compact
Happiness ForgetsHoxton, ECCocktail-led, no foodReservation recommended
Callooh CallayRivington St, ShoreditchCocktail-ledWalk-in / bookable
NightjarCity Rd, ShoreditchJazz / cocktail destinationReservations required
Signature Pours
Nothing Rhymes with Purple
Frequently asked questions

Standing Among Peers

Comparable venues nearby, for context on price, style, and recognition.

At a Glance
Vibe
  • Intimate
  • Sophisticated
  • Cozy
  • Elegant
  • Trendy
Best For
  • Date Night
  • After Work
  • Late Night
Experience
  • Speakeasy
Format
  • Seated Bar
  • Lounge Seating
Drink Program
  • Classic Cocktails
  • Craft Cocktails
Dress CodeSmart Casual
Noise LevelConversational
CapacitySmall
Service StyleUpscale Casual

Low-lit with dark brooding woods, cosily lit interiors for intimate sophisticated date night atmosphere downstairs; glamorous elegant lounge upstairs with post-war decadence style.

Signature Pours
Nothing Rhymes with Purple